Shiv Telegram Media: Kelloggs CEO suggests cereal as a dinner option for low-income families
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Kellogg’s CEO Faces Backlash for Suggesting Families Eat Cereal for Dinner
During an interview on CNBC’s Squawk on the Street on February 21, Kellogg’s CEO Gary Pilnick suggested that families facing financial strain could cope by eating cereal for dinner. His remarks have since sparked controversy and criticism.
Some have compared Pilnick’s suggestion to Marie Antoinette’s infamous “let them eat cake” phrase, highlighting the disconnect between Pilnick’s high salary of $1 million base salary and $4 million in incentives. Social media users mocked the CEO’s comments, noting that Kellogg’s brands may not be as affordable as he suggested.
Kellogg’s has been promoting a “cereal for dinner” campaign since 2022 in response to rising food prices and increased cereal costs. However, self-help author Marianne Williamson criticized the campaign, accusing the company of exploiting hungry people for financial gain.
Pilnick, who has been the CEO of Kellogg’s since October and has worked for the company for over 23 years, has come under fire for his seemingly tone-deaf remarks. While some may see cereal as a budget-friendly option, others argue that it is not a sustainable solution for families struggling to make ends meet.
As the debate continues, the controversy surrounding Pilnick’s comments serves as a reminder of the ongoing challenges faced by many families during these uncertain times.
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