attention! Coca-Cola announces an alert to customers who consume soda

It is already possible to notice more expensive products on the shelves of the markets. In recent years, the prices of basic foodstuffs have increased dramatically, for example. Additionally, beverages in general have been affected by economic inflation. Now, Coca-Cola has announced a 12% readjustment for the year, showing that the beverage sector is not immune from the effects of the economy.

Increases were already being considered for 2022, however, it wasn’t until this year that the company announced the worldwide price increase. And in Europe, the adjustment was 15% in the past three months compared to 2021.

Although an increase is expected, Coca-Cola CEO James Quincy declared that the past year has been a point of pride for the company.

Coca-Cola’s dividend has grown and will provide greater returns for shareholders. Therefore, if you notice a slightly higher value in the market, know that this is already planned. Don’t be surprised because the increase will actually happen!

Coca-Cola announced a significant increase

Although it delivered positive numbers last year, the company plans increases for this year and expects to maintain this trend until the end of 2023. Forecasts point to improvements in the coming months.

“We are keeping consumers at the center of our investments in innovation and marketing, while leveraging our expertise to manage and execute revenue growth,” said the CEO.

Along with this ad, he talked about the increase in average prices around the world.

James Quincy believes that inflation rates may stabilize over the course of this year, and Coca-Cola expects price increases to return to normal by the end of 2023. Along with the increase in production, dividends for shareholders will also grow. For each share, the adjustment will be 4% or 5%.