Avon ordered to pay seniors R$212 million for carcinogenic talc

Cosmetics company Avon will pay $40 million (about R$212.3 million) to a 76-year-old American woman who blamed the brand’s talcum powder for causing her cancer. Information from Bloomberg news agency.

The product contains asbestoswhich is a raw material that is harmful to health and is known to be a carcinogen by scientists, according to the conclusion of the California jury in the United States.

The compensation is for the elderly woman, who has been identified as Rita Chapman, to cover medical expenses against a tumor that has developed in the middle, a layer on the inside that lines the chest, abdomen and space around the heart.

Despite the conviction, the same jury will continue to assess whether Avon should also pay punitive damages, an amount of compensation for the dishonorable conduct or to prevent the company or others from engaging in similar behavior in the future.

a UOL I called Avon. If pretended, this text will be updated.

Avon could have hidden the dangers. Also according to a California jury, the cosmetic brand knew talc could cause cancer, but did not warn consumers about the problem.

The assessment was that the company acted with “malice, coercion or fraud”.

In 2020, Avon faced 130 lawsuits related to this talc, according to documents in investigation records.