Bridgestone lays off 600 employees at Grande SP plant
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Mass layoffs at Bridgestone tire company. This Monday, the eighth, the company confirmed the dismissal of 600 employees.
In addition, the company informed that the plant located in Santo André (SP), in the area known as ABC Paulista, will stop producing tires for passenger cars. The site would still be active, but with fewer employees, manufacturing tires for trucks, tractors, and automobiles categorized as off road.
And the Bridgestone administration warned, in a statement, through its press office, that it would continue the national production of passenger cars. This activity, however, will be concentrated in kamakaria municipality in the metropolitan area of Salvador.
“This decision is part of an ongoing process of assessing the business and market to ensure the company’s competitiveness and to determine the best allocation of resources,” the company said in the note sent to the press. With this, Bridgestone hopes to improve its “portfolio, operations and culture to continue serving consumer and market needs.”
Regarding cases of mass layoffs, the company warned that it had called on the responsible union to try to “limit the impact” of those directly affected by the decision.
Bridgestone and the state of the Brazilian auto market
The layoffs at Bridgestone come as the Brazilian auto market grapples with inflation and falling production. The cheapest new car in the country, for example, is At a cost of 69 thousand Brazilian riyals. In addition, just over 160,000 vehicles were produced in February, Worst volume in seven years during the month.
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