November 25, 2024

Find out how to increase your income during Easter

3 min read
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Many Brazilians see Easter as a good opportunity to earn extra money. And indeed, it is possible to make a lot of profits at that time. However, you need to have a well-structured plan in mind so that you do not incur any kind of loss.

So, the first thing to think about is the innovation, creativity and care you want to provide in your products. In addition to selling the famous chocolate eggs, know that there are other avenues you can explore and do.

Tips to increase income during Easter

We have separated some valuable tips that can help you increase your income this Easter period. paying off.

  1. Be creative

As mentioned earlier, innovation and creativity are key factors in capturing customers’ attention.

So understand your audience first. Because, say, fun packaging for kids can make all the difference. Or even something more romantic, if it’s for couples.

Details such as personalized tags, bows and high-quality spoons are some forms of decoration that are usually well appreciated by consumers. So don’t be afraid to take risks. Stay away from imitation and you will stand out more in business.

You can even use social media to promote your business. In addition to sharing among relatives and friends on WhatsApp, you can share it on your Instagram profile or just open an account to promote products.

Remember that transparency makes life easier for both the consumer and the seller. Therefore, make a catalog with all the information clearly and accurately.

  1. Personalization

This tip is super valuable, as it is very important to make the customer feel unique. In this way, personalizing and personalizing your product is a way to make the present and the service even more special.

First, try to get to know your target audience and make proposals that make sense and match your customer profile.

  1. options in the market

Easter can also be a time for gift giving, as many people don’t like chocolate or prefer light sweets. In addition, people with dietary or dietary restrictions seek other options. So, this can be a good strategy to attract a different audience.

One alternative is to offer a fitness line, for example. It’s also interesting to have vegan options, for those who are lactose intolerant/allergic or don’t consume animal milk.

  1. filling

This tip is a little more sensitive. So be careful when diversifying the fillings. You don’t have to have many options as this can increase your component costs. Remember that there is no point in selling a lot if the profit does not compensate for your expenses.

  1. gifts

The market is very competitive and, therefore, it is necessary to treat the customer in the most special way possible. This is why small details can make a difference.

This way, it will be interesting to invest in stationery items such as cards with love letters or bookmarks. These are details that cost little, but help your business to be remembered by customers.

However, do not forget to make the calculations when pricing your product by adding these differences so that you do not run into losses in the future.

Other Unconventional Tips to Win at Easter

Easter isn’t just chocolate eggs, so small entrepreneurs from other sectors can take advantage of this date.

So, to make money this Easter, you can invest in products such as:

  • custom baskets
  • Personal souvenirs
  • Easter lunch
  • eggs in pot
  • Egg hunting kit.

In any case, remember that dedication, planning and effort will be most welcome. Use creativity and have fun with Easter income.

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Photo: Marcelo Veras / Shutterstock.com