After all, how many Brazilians are subscribed to the streaming platform? Check the answer!
Estimated reading time: two Minutes
Last year, following a mistake by the Economic Defense Administrative Council (Cade), the subscriber count was released to Netflix, one of the world’s largest streaming platforms.
However, the so-calledcashier Black ‘must be private. However, the documents were leaked during a demo by the Neo TV Association, which represents small pay-TV operators in Brazil.
How many Brazilians own Netflix?
In this sense, see below the excerpt from the document that mentioned the number of subscribers to Netflix at the time:
“It is true that streaming platforms have gained many customers in recent years, but it is also clear that a large portion of consumers consider OTT services as complementary to pay TV – for example, Netflix has already managed to gain 19 million subscribers in Brazil alone.”
Thus, in order for the company to communicate with CADE, it is necessary to send a document to the public and a confidential one. The special text contains information about the number of Netflix subscribers.
So what happened in this situation is that the information was in the public version of the script and it ended up leaking.
Netflix records first drop in subscribers in a decade
In April of this year, Netflix reported the first drop in subscriber numbers in more than a decade. Thus, the platform lost 200 thousand subscribers in the first quarter of 2022. In fact, the company’s decision to stop the service in Russia led to the loss of 700 thousand subscribers.
For the second quarter, Netflix released a poor script, predicting a loss of 2 million subscribers, despite new seasons of such successful franchises as “Stranger Things”, “Ozark” and the premiere of “The Gray Man”.
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