September 28, 2022
Layla explains the controversy with Puma and answers if she will accept another brand instead of Crefisa in the Palmeiras costume

Layla explains the controversy with Puma and answers if she will accept another brand instead of Crefisa in the Palmeiras costume

Palmeiras: Leila Pereira gave an interview to GE And talk about the relationship with pumaFunding and sponsorship crevisa


In an interview with GEpresident Palm treesAnd the Laila PereiraTalk about recent disagreements with pumasupplier of sports equipment to Verdão since 2019.

Portal Report UOL It was reported that Alviverde was unhappy with the company, and that talks had even begun with Adidasa former Palestinian partner, for return.

Layla admitted to making noises with puma Because of the lack of shirts in the shops, but confirmed that the bond between the two parties will remain in force.

“We have a contract with puma Until 2024, valid. No termination is contemplated in this contract. What happened, yes, were several complaints from fans of going into stores and not finding our T-shirts to buy. “I think this is absurd,” she said.

Palmeiras is on a great stage, as the fans want to get close to going to the matches, buying the shirt. And the club is still receiving proceeds to sell t-shirts. “It was a loss,” he said.

“There was a complaint, it bothered me too much, I called the boss puma“We have talked a lot to solve this problem, and we will soon hold another meeting to present a timetable for a final solution to this problem,” he added.

The businesswoman also admitted that the prices of Palestinian shirts are very high, and said that she had the idea of ​​producing a “popular” costume.

“(The price) is another issue that bothers me and that is the value of the shirt, I have talked a lot with puma To make a popular shirt, for any fan to be able to buy it,” he said.

“I don’t know if I can, and puma Also, reduce to the value you want the fan to. We study it. On the other hand, we have licensed T-shirts, at very reasonable prices, that fans can buy, for R$50 or R$60. And we can’t make a game shirt for that price. “It is something that bothers us, but we have not been able to solve it,” he added.

Do you accept other brand instead crevisa?

In the interview, Leila Pereira was also asked if she would accept the appointment of another sponsor instead crevisa On a Palmeiras shirt, if the company makes a higher bid than the credit company you own.

The president explained the details of the agreement between Verdão and the company and noted that so far, there have been no bigger offers to change brands for crevisa And the familiarwhich she also owns.

“We already have proposals. But today we have the value of a sponsorship contract with football which is still a very significant value, and could reach 120 million Rls annually, depending on the performance of Palmeiras. [são R$ 80 milhões fixos, que podem alcançar R$ 120 milhões de acordo com resultados e títulos]. If you have a company that offers more value than familiar And the crevisa Contribute without a doubt (I will accept reciprocally),” he said.

“What I can’t do is remove, for example, a file familiar bar, enter a contribution from the guarantor, and continue to pay the same amount. It is not correct. He explained that the sponsor’s entry needs to reduce the value that our companies contribute.”

“Sometimes people do not understand this. I will continue to pay 120 million Rls, but I will not add a master’s degree. This is not possible. I want to cooperate with Palmeiras, but I am the head of a company that has other managers. A bank. There are regulators who will interrogate me,” he said.

“I have a contract until 2024, when we renew the contract, we can even talk about new partnerships. But it should be important for Palmeiras, considering that our sponsorship, in the pandemic, with the games on hold, with several months without exposure, and crevisa and the familiar And at no time did they reduce the amount invested in Palmeiras. And I say it’s not sponsorship, it’s a partnership between our Palmeiras companies.”