Microsoft announces Xbox Series X and Game Pass price increases, but Brazil will partially survive!
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Microsoft will raise prices for Xbox Series X and Xbox Game Pass in most countries. Xbox Series X will go up in most markets except the US, Chile and Japan Brazil And Colombia – to match the PS5 prices. Xbox Game Pass is running just about everywhere.
The price of Xbox Game Pass will increase from $9.90 to $10.90 in the US, meaning it will go up by $1 there. The value at the current exchange rate is 4.78 Brazilian reals, but Microsoft raises only three reals!
New Xbox Game Pass price for Brazil It will go up from R$29.99 to R$32.99 for Xbox consoles – that is, An increase of three riyals! Xbox Game Pass Ultimate goes from R$44.99 to R$49.99 PC Game Pass increase not revealed.
“We have maintained the prices of our consoles for many years and have adjusted prices to reflect competitive conditions in each market,” said Kari Perez, Xbox Chief Communications Officer, in a statement to The Verge.
Price increases associated with Game Pass will be active Effective July 6, 2023 for new subscribers while it will be effective from August 13, 2023 for those already subscribed, so we suggest you extend your subscription before the price increases.
Microsoft is keen to stress that this has nothing to do with the proposed acquisition of Activision Blizzard. “These Game Pass price adjustments are unrelated to the agreement with Activision Blizzard and are intended to match local market conditions,” says Perez.
The increase in Xbox service values follows a general trend over the past two years for entertainment subscriptions. Netflix raised prices again last year, and Disney Plus and Hulu also saw sharp price increases last year. Apple Music and Spotify have skyrocketed in most markets over the past few years. Nintendo has kept its pricing since 2018, and Sony updated its subscriptions last year with Plus Essential, Plus Extra, and Plus Premium plans.
As for consoles, Brazil escaped the Xbox Series X price increase, but Microsoft will increase it in other regions due to its competitiveness with PlayStation, which is also sold at a higher price.
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