Sao Paulo agrees to a complete change, seals the deal and prepares the first announcement of 2024
2 min readSao Paulo
The board had been considering making this change for a long time, mainly because of the way the club was treated under the circumstances.
a Sao Paulo She goes ahead with her competition to seal what she’s always hoped to achieve behind the scenes. Given what is being done with teams like Flamengo, for example, The board of directors was unhappy with the way he was being treated. So, a new convention is being sewn. Names like Galoppo and Calleri, for example, will see the news coming to CT.
The current supplier of sporting goods SPFC, Adidas, He is packing his bags to escape Barra Fonda and make way for a new company to get to the club. the site soccer gowns Brings the whole situation on Wednesday night (17), before the ball is rolled for the match against Sport Recife, at 20 (Brasilia time).
“Julio Casares and the board of directors of São Paulo understand that New Balance can add to the club, because it is a global brand with a good position and attractiveness in the market. In addition, Tricolor will become the main team of the brand in the country, ”he says. He began with an excerpt from the published report on the total change to be made.
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The post goes further on how the company is expanding the way it does business in the Brazilian scenario: He added, “At the beginning of the year, the brand announced its sponsorship of players Iverson Sotildo, who is currently in Santos, and recently attacked in search of players to play in Sao Paulo, as is the case with midfielder Rodrigo Nestor.”
“The supplier’s strategy will also include the opening of stores in shopping centers and select points in the state of Sao Paulo, as well as a mega store in Morumbi Stadium,” he said. Completed the football mantle, which directly indicated everything. Now, the anticipation for the ad being prepared.
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