With the pandemic, the role of the corporate human resources sector has taken on greater importance in maintaining the physical and emotional health of professionals. Specialists in the region stress that understanding the main troubles of the organization, with a focus on human management, is the way to overcome adversity and achieve success in business strategies – thus, it is important to invest in training and market analysis. To help entrepreneurs, managers and HR representatives with this improvement, Unimed Fortaleza is holding, on September 9, a 10-year commemorative edition of Café com RH, which will be held remotely free of charge.
The theme of the main event will be “Real, Human and Digital Communications: New Models for Reinventing Human Resources” and will feature discussions on the future, management and leadership, with the aim of contributing to good market practices. According to Luana Rodriguez, director of people management at the cooperative and one of the speakers at the meeting, the point of the moment is to share experiences on how to boost the line of care in organizations, where “end customers are only happy when employees are too.”
In addition to Luanna, they will participate in the Café Memorial Edition with RH Martha Gabriel, award-winning global keynote speaker and bestselling author RH Martha Gabriel; Thiago Matos, futurologist and co-founder of Aerolito; Caroline Marcon, Executive Coach, and Elias Litt, President of Unimed Fortaleza, who will share the cooperative’s successful experience during the crisis.
Our role is to support these companies, which are a large part of our audience, and to contribute so that they have more efficient HR leaders and sectors. Even if there is a continuous digital transformation, it is necessary to have this human vision and to connect with the people, who should always be at the center”, confirms the director. Entries can be made online, on the Unimed Fortaleza website, until the day of the event.
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